Business Intelligence (BI) for Fashion and Trends

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History just burps and we taste again the raw onion sandwich

we swallowed years ago!

The question of whether fashion trends return or not is a rather obvious question to answer. The answer is – unfortunately, sometimes, yes. Why is it so unfortunate? Well, it is that the nostalgia seems to end up controlling the culture – and we seem to end up almost in an inescapable cycle of watered-down versions of what was once considered original.


Now what is BI? Business intelligence (BI) is a technology-driven process for analyzing data and presenting actionable information to help corporate executives, business managers and other end users make more informed business decisions. BI encompasses a wide variety of tools, applications and methodologies that enable organizations to collect data from internal systems and external sources, prepare it for analysis, develop and run queries against the data, and create reports, dashboards and data visualizations to make the analytical results available to corporate decision makers as well as operational workers.


An interesting fact is, that BI can contribute in having meaningful insights in setting Fashion trends too. One such company : FashionUnited Business Intelligence provides apparel market data and analytics. It aims to provide the best available overview of the global fashion industry. Including the FashionUnited Top100, Facebook fashion index, Twitter fashion index, Fashion fortune 200, Retail statistics (monthly, Q, H, annual), commodity news, stock news, country statistics, company directory and more.

By now we all know that Fashion repeats itself with timeline with minor flares up and down. We have come a long way from short hair to middle length to long and back to short; from no beard-stubble-no shave November-clean shaven; high waist-low waist-lower waist and bam*** back to high waist. Having enough data and careful analysis over time, statistics, online trends and indexes discussed above we predict what’s next and bank on the credits. So what’s hot next?


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